PUTRAJAYA — June 10, 2020: The Ministry of Tourism, Arts and Culture today launched the domestic tourism recovery programme badly affected by the Covid-19 pandemic.
The plan is to jump-start the industry by enhancing the focus on promoting tourism offerings online and rebuilding the confidence of tourists via public relation campaigns outlining the health precautions the industry is taking.
Minister Datuk Seri Nancy Shukri said here today that those involved in tourism are required to abide by the health and safety guidelines imposed by the National Security Council. This will help reassure tourists that proper precautions are in place.
Also included are efforts to create and improve tourism products and destinations, digitalising the sector as well as fostering more public-private partnerships.
It also has several initiatives to stakeholders, such as offering courses for tour guides, licence fee exemptions for travel agents and tour guides as well as a 40 per cent discount on all compounds issued by the ministry until the end of the year.
More effort will be made to promote the country as a safe tourism destination despite the cancellation of the Visit Malaysia Year 2020 programme when the pandemic started.
In announcing on Sunday the recovery movement control order which starts today, Prime Minister Tan Sri Muhyiddin Yassin said domestic tourism will be further encouraged.